{"id":97058,"date":"2020-07-29T09:35:10","date_gmt":"2020-07-29T02:35:10","guid":{"rendered":"https:\/\/hoanghamobile.com\/tin-tuc\/?p=97058"},"modified":"2020-07-29T09:35:10","modified_gmt":"2020-07-29T02:35:10","slug":"doanh-thu-cua-apple","status":"publish","type":"post","link":"https:\/\/hoanghamobile.com\/tin-tuc\/doanh-thu-cua-apple\/","title":{"rendered":"Doanh thu c\u1ee7a Apple t\u1edbi t\u1eeb \u0111\u00e2u? iPhone gi\u1eef vai tr\u00f2 ch\u1ee7 \u0111\u1ea1o, d\u1ecbch v\u1ee5 Apple l\u00ean ng\u00f4i"},"content":{"rendered":"

Theo th\u1ed1ng k\u00ea, Apple \u0111\u1ea1t doanh thu 260 t\u1ec9 USD v\u00e0o n\u0103m 2019 v\u00e0 h\u01a1n n\u1eeda trong s\u1ed1 n\u00e0y t\u1edbi t\u1eeb nh\u1eefng chi\u1ebfc iPhone<\/a><\/span>, trong khi \u0111\u00f3 Mac v\u00e0 iPad ch\u1ec9 \u0111\u00f3ng m\u1ed9t ph\u1ea7n nh\u1ecf.<\/strong><\/p>\n

\u0110\u00e2y l\u00e0 d\u1eef li\u1ec7u c\u1ee7a U\u1ef7 ban Ch\u1ee9ng kho\u00e1n v\u00e0 S\u00e0n giao d\u1ecbch M\u1ef9 v\u00e0o n\u0103m 2019 v\u00e0 \u0111\u00e3 \u0111\u01b0\u1ee3c trang tin VTV24 Money t\u1ed5ng h\u1ee3p l\u1ea1i, trong \u0111\u00f3 th\u1ed1ng k\u00ea t\u1ec9 l\u1ec7 nh\u1eefng s\u1ea3n ph\u1ea9m ch\u00ednh c\u1ee7a Apple \u0111\u00f3ng g\u00f3p v\u00e0o t\u1ed5ng doanh thu.<\/p>\n

H\u01a1n n\u1eeda doanh thu c\u1ee7a Apple t\u1edbi t\u1eeb iPhone<\/h2>\n

\"iPhone\"<\/p>\n

Nh\u01b0 d\u1eef li\u1ec7u n\u00e0y, Apple \u0111\u00e3 “l\u0129nh” \u0111\u01b0\u1ee3c 260 t\u1ec9 USD v\u00e0 l\u00e3i t\u1edbi 55,2 t\u1ec9 USD. Nh\u1eefng th\u1ecb tr\u01b0\u1eddng l\u1edbn nh\u1ea5t c\u1ee7a Apple \u0111ang l\u00e0 ch\u00e2u M\u1ef9 v\u00e0 ch\u00e2u \u00c2u, tr\u00f4ng khi c\u00e1c n\u01b0\u1edbc ph\u01b0\u01a1ng \u0110\u00f4ng ch\u1ec9 \u0111em l\u1ea1i ch\u01b0a t\u1edbi 30% doanh thu.<\/p>\n

Kh\u00f4ng th\u1ec3 ph\u1ee7 nh\u1eadn t\u1ea7m quan tr\u1ecdng c\u1ee7a iPhone \u0111\u1ed1i v\u1edbi Apple. M\u1eb7c d\u00f9 l\u00e0 s\u1ea3n ph\u1ea9m “sinh sau \u0111\u1ec3 mu\u1ed9n” so v\u1edbi m\u00e1y t\u00ednh v\u00e0 nhi\u1ec1u ph\u1ee5 ki\u1ec7n kh\u00e1c, iPhone \u0111\u00e3 kh\u1eb3ng \u0111\u1ecbnh v\u1ecb th\u1ebf h\u00e0ng \u0111\u1ea7u c\u1ee7a m\u00ecnh \u0111\u1ed1i v\u1edbi h\u00e3ng. Theo \u0111\u00f3, iPhone chi\u1ebfm t\u1edbi 54,7% doanh thu c\u1ee7a Apple. V\u00e0o n\u0103m 2019, chi\u1ebfc iPhone XR \u0111\u00e3 tr\u1edf th\u00e0nh chi\u1ebfc \u0111i\u1ec7n tho\u1ea1i b\u00e1n ch\u1ea1y nh\u1ea5t to\u00e0n c\u1ea7u<\/a><\/strong><\/span>, sau \u0111\u00f3 l\u00e0 s\u1ef1 chi\u1ebfm l\u0129nh th\u1ecb tr\u01b0\u1eddng<\/a> <\/strong><\/span>c\u1ee7a iPhone 11<\/a><\/strong><\/span>.<\/p>\n

\"110281660_3452169318147255_7331809386214063535_o\"<\/p>\n

Trong khi \u0111\u00f3, m\u00e1y t\u00ednh Mac<\/a><\/strong><\/span>, th\u1ee9 \u0111\u00e3 theo ch\u00e2n Apple t\u1eeb thu\u1edf s\u01a1 khai t\u1edbi n\u0103m 2019 ch\u1ec9 chi\u1ebfm 9,9% doanh thu. M\u00e1y t\u00ednh b\u1ea3ng iPad<\/a><\/strong><\/span> c\u0169ng ch\u1ec9 \u0111\u00f3ng g\u00f3p cho t\u1eadp \u0111o\u00e0n 8,2%. \u0110\u1ee9ng gi\u1eefa hai nh\u00f3m s\u1ea3n ph\u1ea9m n\u00e0y l\u00e0 c\u00e1c lo\u1ea1i ph\u1ee5 ki\u1ec7n bao g\u1ed3m AirPods<\/a><\/strong><\/span>. \u0110\u00e2y ch\u00ednh l\u00e0 th\u1ee9 \u0111\u00e3 t\u1ea1o ra m\u1ed9t “c\u00fa h\u00edch” cho doanh thu c\u1ee7a h\u00e3ng trong n\u0103m 2019, \u0111em v\u1ec1 cho Apple kho\u1ea3ng 6-12 t\u1ec9 USD.<\/p>\n

Qua th\u1ed1ng k\u00ea n\u00e0y, ta c\u00f2n th\u1ea5y c\u00e1c d\u1ecbch v\u1ee5 Apple nh\u01b0 Apple Music, Apple TV v\u00e0 Apple Pay l\u00e0 m\u1ecdt “con g\u00e0 \u0111\u1ebb tr\u1ee9ng v\u00e0ng” cho h\u00e3ng. C\u00f3 t\u1edbi 17,8% doanh thu t\u1edbi t\u1eeb nh\u1eefng d\u1ecbch v\u1ee5 n\u00e0y. \u0110\u00e2y c\u0169ng l\u00e0 \u0111i\u1ec1u gi\u1eef ch\u00e2n ng\u01b0\u1eddi d\u00f9ng \u1edf l\u1ea1i v\u1edbi nh\u1eefng thi\u1ebft b\u1ecb c\u1ee7a Apple v\u00e0 kh\u00e9p k\u00edn h\u1ec7 sinh th\u00e1i Apple.<\/p>\n

VTV24 Money c\u0169ng t\u1ed5ng h\u1ee3p doanh thu c\u1ee7a m\u1ed9t v\u00e0i h\u00e3ng c\u00f4ng ngh\u1ec7 l\u1edbn kh\u00e1c nh\u01b0 Facebook v\u00e0 Amazon. C\u00e1c b\u1ea1n c\u00f3 th\u1ec3 xem th\u00eam trong infographic d\u01b0\u1edbi \u0111\u00e2y.<\/p>\n

\"109781017_3452169314813922_4054132391210314730_o\"\"113516324_3452169208147266_5642425213209615966_o\"\"115803908_3452169181480602_1145702823622131590_o\"\"116769650_3452169171480603_5319345707278309613_o\"<\/p>\n

Tham gia\u00a0Ho\u00e0ng H\u00e0 Mobile\u00a0Group<\/a>\u00a0<\/span>\u0111\u1ec3 c\u1eadp nh\u1eadt nh\u1eefng ch\u01b0\u01a1ng tr\u00ecnh v\u00e0 \u01b0u \u0111\u00e3i s\u1edbm nh\u1ea5t<\/span><\/p><\/blockquote>\n

Xem th\u00eam<\/strong>: Samsung Galaxy Note m\u1edbi – gi\u00e1 b\u00e1n kh\u00f4ng \u0111\u1ed5i nh\u01b0ng qu\u00e0 t\u1eb7ng th\u00ec c\u1ef1c gi\u00e1 tr\u1ecb<\/h6>\n