{"id":562269,"date":"2026-07-03T09:16:06","date_gmt":"2026-07-03T02:16:06","guid":{"rendered":"https:\/\/hoanghamobile.com\/tin-tuc\/?p=562269"},"modified":"2026-07-03T09:16:06","modified_gmt":"2026-07-03T02:16:06","slug":"apple-pha-ky-luc-thi-phan-iphone-ipad-mac-2026","status":"publish","type":"post","link":"https:\/\/hoanghamobile.com\/tin-tuc\/apple-pha-ky-luc-thi-phan-iphone-ipad-mac-2026\/","title":{"rendered":"Apple \u0111ang ph\u00e1 k\u1ef7 l\u1ee5c v\u1edbi c\u00e1c d\u00f2ng s\u1ea3n ph\u1ea9m iPhone, iPad v\u00e0 Mac trong n\u0103m nay"},"content":{"rendered":"
\n

D\u00f9 m\u1ed9t s\u1ed1 m\u1eabu iPad v\u00e0 MacBook v\u1eeba ghi nh\u1eadn \u0111\u1ee3t t\u0103ng gi\u00e1, c\u00e1c d\u1ef1 b\u00e1o m\u1edbi cho th\u1ea5y Apple \u0111ang ph\u00e1 k\u1ef7 l\u1ee5c tr\u00ean th\u1ecb tr\u01b0\u1eddng c\u00f4ng ngh\u1ec7 n\u0103m nay. B\u00e1o c\u00e1o t\u1eeb Counterpoint Research nh\u1eadn \u0111\u1ecbnh h\u00e3ng c\u00f3 th\u1ec3 ti\u1ebfp t\u1ee5c m\u1edf r\u1ed9ng th\u1ecb ph\u1ea7n \u1edf nhi\u1ec1u ng\u00e0nh h\u00e0ng quan tr\u1ecdng trong n\u0103m 2026, t\u1eeb \u0111i\u1ec7n tho\u1ea1i th\u00f4ng minh cho t\u1edbi m\u00e1y t\u00ednh b\u1ea3ng v\u00e0 m\u00e1y t\u00ednh c\u00e1 nh\u00e2n.<\/strong><\/p>\n

Apple \u0111ang ph\u00e1 k\u1ef7 l\u1ee5c v\u1edbi c\u00e1c d\u00f2ng s\u1ea3n ph\u1ea9m iPhone, iPad v\u00e0 Mac<\/h2>\n

Trong nhi\u1ec1u n\u0103m qua, th\u1ecb tr\u01b0\u1eddng \u0111i\u1ec7n tho\u1ea1i th\u00f4ng minh to\u00e0n c\u1ea7u lu\u00f4n ch\u1ee9ng ki\u1ebfn cu\u1ed9c c\u1ea1nh tranh quy\u1ebft li\u1ec7t gi\u1eefa Apple v\u00e0 Samsung. Nh\u1eefng b\u00e1o c\u00e1o h\u00e0ng qu\u00fd t\u1eeb c\u00e1c c\u00f4ng ty ph\u00e2n t\u00edch l\u1edbn th\u01b0\u1eddng cho th\u1ea5y kho\u1ea3ng c\u00e1ch gi\u1eefa hai b\u00ean r\u1ea5t nh\u1ecf, th\u1eadm ch\u00ed c\u00f3 nh\u1eefng giai \u0111o\u1ea1n kh\u00f3 x\u00e1c \u0111\u1ecbnh ai th\u1ef1c s\u1ef1 chi\u1ebfm \u01b0u th\u1ebf. Tuy nhi\u00ean, Counterpoint Research cho r\u1eb1ng doanh s\u1ed1 iPhone trong n\u0103m nay s\u1ebd g\u1ea7n nh\u01b0 gi\u1eef nguy\u00ean so v\u1edbi n\u0103m 2025. N\u1ebfu ch\u1ec9 nh\u00ecn v\u00e0o con s\u1ed1 n\u00e0y, nhi\u1ec1u ng\u01b0\u1eddi c\u00f3 th\u1ec3 xem \u0111\u00e2y l\u00e0 m\u1ed9t t\u00edn hi\u1ec7u kh\u00f4ng qu\u00e1 t\u00edch c\u1ef1c \u0111\u1ed1i v\u1edbi Apple, b\u1edfi h\u00e3ng v\u1ed1n n\u1ed5i ti\u1ebfng v\u1edbi m\u1ee5c ti\u00eau t\u0103ng tr\u01b0\u1edfng li\u00ean t\u1ee5c qua t\u1eebng n\u0103m.<\/p>\n

\u00a0\u00a0\"Apple<\/p>\n

Trong khi doanh s\u1ed1 iPhone<\/a> \u0111\u01b0\u1ee3c d\u1ef1 b\u00e1o \u1ed5n \u0111\u1ecbnh, ph\u1ea7n l\u1edbn c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t smartphone l\u1edbn kh\u00e1c \u0111\u01b0\u1ee3c cho l\u00e0 s\u1ebd ghi nh\u1eadn m\u1ee9c s\u1ee5t gi\u1ea3m hai ch\u1eef s\u1ed1. Ch\u00ednh \u0111i\u1ec1u \u0111\u00f3 gi\u00fap Apple c\u00f3 c\u01a1 h\u1ed9i m\u1edf r\u1ed9ng th\u1ecb ph\u1ea7n ngay c\u1ea3 khi doanh s\u1ed1 b\u00e1n ra kh\u00f4ng t\u0103ng m\u1ea1nh. Theo d\u1ef1 b\u00e1o, th\u1ecb ph\u1ea7n smartphone c\u1ee7a Apple c\u00f3 th\u1ec3 t\u0103ng t\u1eeb 23% l\u00ean 25% trong n\u0103m 2026. \u0110\u00e2y l\u00e0 m\u1ee9c t\u0103ng kh\u00f4ng h\u1ec1 nh\u1ecf trong m\u1ed9t th\u1ecb tr\u01b0\u1eddng \u0111\u00e3 ph\u00e1t tri\u1ec3n \u0111\u1ebfn quy m\u00f4 r\u1ea5t l\u1edbn v\u00e0 c\u00f3 m\u1ee9c \u0111\u1ed9 c\u1ea1nh tranh c\u1ef1c k\u1ef3 cao.<\/p>\n

\u0110i\u1ec1u \u0111\u00e1ng ch\u00fa \u00fd l\u00e0 nh\u1eefng d\u1ef1 b\u00e1o n\u00e0y xu\u1ea5t hi\u1ec7n trong b\u1ed1i c\u1ea3nh Samsung v\u1eabn l\u00e0 \u0111\u1ed1i th\u1ee7 l\u1edbn nh\u1ea5t c\u1ee7a Apple. Tuy nhi\u00ean, c\u00e1c s\u1ed1 li\u1ec7u hi\u1ec7n t\u1ea1i cho th\u1ea5y kh\u1ea3 n\u0103ng Samsung t\u1ea1o ra b\u01b0\u1edbc \u0111\u1ed9t ph\u00e1 \u0111\u1ee7 l\u1edbn \u0111\u1ec3 \u0111\u1ea3o ng\u01b0\u1ee3c xu h\u01b0\u1edbng l\u00e0 kh\u00f4ng cao.<\/p>\n

\u0110\u1ecdc th\u00eam: Apple t\u0103ng gi\u00e1 MacBook, iPad v\u00e0 nhi\u1ec1u s\u1ea3n ph\u1ea9m kh\u00e1c<\/a><\/p>\n

Th\u1ecb tr\u01b0\u1eddng m\u00e1y t\u00ednh b\u1ea3ng ti\u1ebfp t\u1ee5c l\u00e0 s\u00e2n ch\u01a1i n\u01a1i Apple g\u1ea7n nh\u01b0 kh\u00f4ng c\u00f3 \u0111\u1ed1i th\u1ee7<\/h2>\n

N\u1ebfu cu\u1ed9c c\u1ea1nh tranh trong ng\u00e0nh smartphone v\u1eabn c\u00f2n nhi\u1ec1u bi\u1ebfn \u0111\u1ed9ng, th\u00ec \u1edf m\u1ea3ng m\u00e1y t\u00ednh b\u1ea3ng, Apple d\u01b0\u1eddng nh\u01b0 \u0111ang s\u1edf h\u1eefu l\u1ee3i th\u1ebf l\u1edbn h\u01a1n r\u1ea5t nhi\u1ec1u. \u0110i\u1ec1u \u0111\u00e1ng n\u00f3i l\u00e0 tri\u1ec3n v\u1ecdng t\u0103ng tr\u01b0\u1edfng n\u00e0y xu\u1ea5t hi\u1ec7n ngay sau khi m\u1ed9t s\u1ed1 m\u1eabu iPad ghi nh\u1eadn m\u1ee9c gi\u00e1 cao h\u01a1n. Tuy nhi\u00ean, d\u1ef1 b\u00e1o t\u1eeb Counterpoint Research l\u1ea1i cho th\u1ea5y m\u1ed9t k\u1ebft qu\u1ea3 ho\u00e0n to\u00e0n tr\u00e1i ng\u01b0\u1ee3c.<\/p>\n

\"Apple<\/p>\n

Apple \u0111\u01b0\u1ee3c cho l\u00e0 kh\u00f4ng ch\u1ec9 duy tr\u00ec v\u1ecb tr\u00ed d\u1eabn \u0111\u1ea7u m\u00e0 c\u00f2n c\u00f3 kh\u1ea3 n\u0103ng gia t\u0103ng th\u00eam c\u1ea3 doanh s\u1ed1 l\u1eabn th\u1ecb ph\u1ea7n trong n\u0103m 2026. Theo \u01b0\u1edbc t\u00ednh, g\u1ea7n b\u1ed1n tr\u00ean m\u01b0\u1eddi m\u00e1y t\u00ednh b\u1ea3ng \u0111\u01b0\u1ee3c b\u00e1n ra tr\u00ean to\u00e0n c\u1ea7u trong n\u0103m nay s\u1ebd l\u00e0 iPad. \u0110\u00e2y l\u00e0 con s\u1ed1 cho th\u1ea5y m\u1ee9c \u0111\u1ed9 \u00e1p \u0111\u1ea3o r\u1ea5t l\u1edbn c\u1ee7a Apple trong ph\u00e2n kh\u00fac n\u00e0y. M\u1eb7c d\u00f9 b\u00e1o c\u00e1o kh\u00f4ng ch\u1ec9 r\u00f5 \u0111\u00e2u l\u00e0 s\u1ea3n ph\u1ea9m \u0111\u00f3ng g\u00f3p l\u1edbn nh\u1ea5t cho th\u00e0nh c\u00f4ng \u0111\u00f3, nh\u01b0ng b\u1ed9 \u0111\u00f4i iPad Air s\u1eed d\u1ee5ng chip M4 \u0111\u01b0\u1ee3c k\u1ef3 v\u1ecdng s\u1ebd \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong doanh s\u1ed1 b\u00e1n h\u00e0ng.<\/p>\n

B\u00ean c\u1ea1nh \u0111\u00f3, c\u00e1c m\u1eabu iPad Pro M5 ra m\u1eaft tr\u01b0\u1edbc \u0111\u00f3 v\u1eabn ti\u1ebfp t\u1ee5c l\u00e0 nh\u1eefng s\u1ea3n ph\u1ea9m ch\u1ee7 l\u1ef1c \u1edf ph\u00e2n kh\u00fac cao c\u1ea5p. Ngo\u00e0i c\u00e1c d\u00f2ng s\u1ea3n ph\u1ea9m hi\u1ec7n c\u00f3, Apple c\u00f2n \u0111\u01b0\u1ee3c k\u1ef3 v\u1ecdng s\u1ebd ti\u1ebfp t\u1ee5c l\u00e0m m\u1edbi nh\u1eefng thi\u1ebft b\u1ecb quen thu\u1ed9c kh\u00e1c trong h\u1ec7 sinh th\u00e1i m\u00e1y t\u00ednh b\u1ea3ng c\u1ee7a m\u00ecnh. C\u00e1c phi\u00ean b\u1ea3n iPad ti\u00eau chu\u1ea9n v\u00e0 iPad mini n\u00e2ng c\u1ea5p d\u1ef1 ki\u1ebfn xu\u1ea5t hi\u1ec7n v\u00e0o cu\u1ed1i n\u0103m 2026 c\u0169ng \u0111\u01b0\u1ee3c xem l\u00e0 nh\u1eefng y\u1ebfu t\u1ed1 c\u00f3 th\u1ec3 g\u00f3p ph\u1ea7n duy tr\u00ec \u0111\u00e0 t\u0103ng tr\u01b0\u1edfng.<\/p>\n

\u0110\u1ecdc th\u00eam: \u00a0Apple Store VN: Vi\u1ec7t Nam C\u00f3 Apple Store Ch\u01b0a & Mua Apple Ch\u00ednh H\u00e3ng \u1ede \u0110\u00e2u 2026<\/span><\/a><\/p>\n

Mac v\u00e0 Apple Watch ti\u1ebfp t\u1ee5c t\u0103ng tr\u01b0\u1edfng, ho\u00e0n thi\u1ec7n h\u1ec7 sinh th\u00e1i c\u1ee7a Apple<\/h2>\n

Kh\u00f4ng ch\u1ec9 smartphone v\u00e0 m\u00e1y t\u00ednh b\u1ea3ng, c\u00e1c d\u1ef1 b\u00e1o m\u1edbi c\u00f2n cho th\u1ea5y tri\u1ec3n v\u1ecdng t\u00edch c\u1ef1c \u0111\u1ed1i v\u1edbi d\u00f2ng m\u00e1y t\u00ednh Mac v\u00e0 c\u00e1c thi\u1ebft b\u1ecb \u0111eo th\u00f4ng minh Apple Watch. \u1ede m\u1ea3ng m\u00e1y t\u00ednh c\u00e1 nh\u00e2n, Apple \u0111\u01b0\u1ee3c d\u1ef1 b\u00e1o \u0111\u1ea1t th\u1ecb ph\u1ea7n kho\u1ea3ng 12% trong n\u0103m 2026. Con s\u1ed1 n\u00e0y tho\u1ea1t nh\u00ecn c\u00f3 th\u1ec3 kh\u00f4ng qu\u00e1 n\u1ed5i b\u1eadt n\u1ebfu so s\u00e1nh v\u1edbi nh\u1eefng g\u00ec iPhone hay iPad \u0111ang \u0111\u1ea1t \u0111\u01b0\u1ee3c. Tuy nhi\u00ean, khi \u0111\u1eb7t c\u1ea1nh m\u1ee9c th\u1ecb ph\u1ea7n 9% c\u1ee7a n\u0103m 2025, \u0111\u00e2y l\u1ea1i l\u00e0 b\u01b0\u1edbc ti\u1ebfn r\u1ea5t \u0111\u00e1ng k\u1ec3.<\/p>\n

\"Apple<\/p>\n

\u0110\u00e1ng ch\u00fa \u00fd h\u01a1n, l\u01b0\u1ee3ng m\u00e1y t\u00ednh Mac xu\u1ea5t x\u01b0\u1edfng \u0111\u01b0\u1ee3c d\u1ef1 b\u00e1o t\u0103ng t\u1edbi 23%. \u0110i\u1ec1u n\u00e0y c\u00e0ng tr\u1edf n\u00ean \u1ea5n t\u01b0\u1ee3ng khi th\u1ecb tr\u01b0\u1eddng m\u00e1y t\u00ednh x\u00e1ch tay n\u00f3i chung \u0111\u01b0\u1ee3c d\u1ef1 b\u00e1o s\u1ebd suy gi\u1ea3m 11% trong c\u00f9ng giai \u0111o\u1ea1n. N\u00f3i c\u00e1ch kh\u00e1c, Apple kh\u00f4ng ch\u1ec9 t\u0103ng tr\u01b0\u1edfng trong m\u1ed9t th\u1ecb tr\u01b0\u1eddng kh\u00f3 kh\u0103n m\u00e0 c\u00f2n t\u0103ng tr\u01b0\u1edfng m\u1ea1nh h\u01a1n xu h\u01b0\u1edbng chung c\u1ee7a to\u00e0n ng\u00e0nh. Trong s\u1ed1 c\u00e1c s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c k\u1ef3 v\u1ecdng t\u1ea1o \u0111\u1ed9ng l\u1ef1c cho doanh s\u1ed1, MacBook Neo l\u00e0 c\u00e1i t\u00ean nh\u1eadn \u0111\u01b0\u1ee3c nhi\u1ec1u s\u1ef1 ch\u00fa \u00fd.<\/p>\n

\u1ede m\u1ea3ng thi\u1ebft b\u1ecb \u0111eo, Apple ti\u1ebfp t\u1ee5c cho th\u1ea5y kh\u1ea3 n\u0103ng m\u1edf r\u1ed9ng hi\u1ec7n di\u1ec7n tr\u00ean th\u1ecb tr\u01b0\u1eddng \u0111\u1ed3ng h\u1ed3 th\u00f4ng minh. Theo d\u1ef1 b\u00e1o, th\u1ecb ph\u1ea7n Apple Watch c\u00f3 th\u1ec3 t\u0103ng t\u1eeb 20% l\u00ean 23% trong n\u0103m 2026. C\u00e1c s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c nh\u1eafc \u0111\u1ebfn nhi\u1ec1u nh\u1ea5t l\u00e0 Apple Watch SE 3 v\u00e0 Apple Watch Ultra 3, nh\u1eefng m\u1eabu \u0111\u1ed3ng h\u1ed3 \u0111\u01b0\u1ee3c k\u1ef3 v\u1ecdng s\u1ebd gi\u00fap Apple duy tr\u00ec s\u1ee9c c\u1ea1nh tranh trong ph\u00e2n kh\u00fac thi\u1ebft b\u1ecb \u0111eo.<\/p>\n

T\u1ea1m k\u1ebft<\/h2>\n<\/div>\n

Tr\u00ean \u0111\u00e2y l\u00e0 b\u00e0i vi\u1ebft th\u00f4ng tin Apple \u0111ang ph\u00e1 k\u1ef7 l\u1ee5c v\u1edbi c\u00e1c d\u00f2ng s\u1ea3n ph\u1ea9m iPhone, iPad v\u00e0 Mac trong n\u0103m nay<\/span>.<\/span>\u00a0<\/span>H\u00e3y theo d\u00f5i trang tin t\u1ee9c Ho\u00e0ng H\u00e0 Mobile \u0111\u1ec3 c\u1eadp nh\u1eadt nh\u1eefng th\u00f4ng tin c\u00f4ng ngh\u1ec7 m\u1edbi nh\u1ea5t nh\u00e9. V\u00e0 \u0111\u1eebng qu\u00ean truy c\u1eadp k\u00eanh YouTube Ho\u00e0ng H\u00e0 Channel \u0111\u1ec3 c\u1eadp nh\u1eadt nhi\u1ec1u h\u01a1n nh\u1eefng tin t\u1ee9c c\u00f4ng ngh\u1ec7 n\u00f3ng h\u1ed5i.<\/p>\n

Ngu\u1ed3n: PhoneArena<\/p>\n

Xem th\u00eam: Full combo h\u1ec7 sinh th\u00e1i Apple C\u1ef0C NGON cho H\u1eccC SINH, SINH VI\u00caN trong 2026: iPhone 17 v\u00e0…<\/i><\/p>\n