{"id":178116,"date":"2022-08-15T09:07:22","date_gmt":"2022-08-15T02:07:22","guid":{"rendered":"https:\/\/hoanghamobile.com\/tin-tuc\/?p=178116"},"modified":"2022-08-15T09:26:07","modified_gmt":"2022-08-15T02:26:07","slug":"apple-va-facebook-tung-suyt-bat-tay-hop-tac","status":"publish","type":"post","link":"https:\/\/hoanghamobile.com\/tin-tuc\/apple-va-facebook-tung-suyt-bat-tay-hop-tac\/","title":{"rendered":"Apple v\u00e0 Facebook t\u1eebng su\u00fdt b\u1eaft tay h\u1ee3p t\u00e1c nh\u01b0 &#8220;anh em c\u1ed9t ch\u00e8o&#8221;"},"content":{"rendered":"<p><strong>Apple v\u00e0 Facebook t\u01b0\u1edfng ch\u1eebng \u0111\u00e3 c\u00f3 th\u1ec3 h\u00f2a ho\u00e3n v\u1edbi m\u1ed9t th\u1ecfa thu\u1eadn \u0103n chia l\u1ee3i nhu\u1eadn qu\u1ea3ng c\u00e1o c\u1ee7a Facebook, nh\u01b0ng m\u1ea1ng x\u00e3 h\u1ed9i n\u00e0y \u0111\u00e3 t\u1eeb ch\u1ed1i.<\/strong><\/p>\n<h2>Apple v\u00e0 Facebook t\u1eebng su\u00fdt h\u1ee3p t\u00e1c<\/h2>\n<p>Facebook v\u1eabn lu\u00f4n c\u00f3 &#8220;th\u00e2m th\u00f9&#8221; v\u1edbi Apple k\u1ec3 t\u1eeb khi &#8220;T\u00e1o khuy\u1ebft&#8221; gi\u1edbi thi\u1ec7u t\u00ednh n\u0103ng App Tracking Transparency, cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng to\u00e0n quy\u1ec1n l\u1ef1a ch\u1ecdn vi\u1ec7c c\u00f3 mu\u1ed1n c\u00e1c app tr\u00ean smartphone b\u1ecb theo d\u00f5i h\u00e0nh vi hay kh\u00f4ng. \u0110i\u1ec1u n\u00e0y khi\u1ebfn c\u00e1c h\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o c\u1ee7a Facebook m\u1ea5t \u0111i doanh thu l\u1edbn.<\/p>\n<figure id=\"attachment_178131\" aria-describedby=\"caption-attachment-178131\" style=\"width: 1200px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-178131 size-full\" src=\"http:\/\/hoanghamobile.com\/tin-tuc\/wp-content\/uploads\/2022\/08\/apple-va-facebook-tung-suyt-bat-tay-hop-tac-nhu-anh-em-cot-cheo.webp\" alt=\"apple-va-facebook-tung-suyt-bat-tay-hop-tac-nhu-anh-em-cot-cheo\" width=\"1200\" height=\"675\" srcset=\"https:\/\/hoanghamobile.com\/tin-tuc\/wp-content\/uploads\/2022\/08\/apple-va-facebook-tung-suyt-bat-tay-hop-tac-nhu-anh-em-cot-cheo.webp 1200w, https:\/\/hoanghamobile.com\/tin-tuc\/wp-content\/uploads\/2022\/08\/apple-va-facebook-tung-suyt-bat-tay-hop-tac-nhu-anh-em-cot-cheo-300x169.webp 300w, https:\/\/hoanghamobile.com\/tin-tuc\/wp-content\/uploads\/2022\/08\/apple-va-facebook-tung-suyt-bat-tay-hop-tac-nhu-anh-em-cot-cheo-1024x576.webp 1024w, https:\/\/hoanghamobile.com\/tin-tuc\/wp-content\/uploads\/2022\/08\/apple-va-facebook-tung-suyt-bat-tay-hop-tac-nhu-anh-em-cot-cheo-768x432.webp 768w, https:\/\/hoanghamobile.com\/tin-tuc\/wp-content\/uploads\/2022\/08\/apple-va-facebook-tung-suyt-bat-tay-hop-tac-nhu-anh-em-cot-cheo-696x392.webp 696w, https:\/\/hoanghamobile.com\/tin-tuc\/wp-content\/uploads\/2022\/08\/apple-va-facebook-tung-suyt-bat-tay-hop-tac-nhu-anh-em-cot-cheo-1068x601.webp 1068w, https:\/\/hoanghamobile.com\/tin-tuc\/wp-content\/uploads\/2022\/08\/apple-va-facebook-tung-suyt-bat-tay-hop-tac-nhu-anh-em-cot-cheo-747x420.webp 747w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><figcaption id=\"caption-attachment-178131\" class=\"wp-caption-text\">Facebook v\u00e0 Apple t\u1eebng su\u00fdt l\u00e0 \u0111\u1ed3ng minh<\/figcaption><\/figure>\n<p>C\u1ee5 th\u1ec3, s\u1ef1 gi\u1edbi h\u1ea1n c\u1ee7a nh\u00e0 T\u00e1o \u0111\u00e3 khi\u1ebfn doanh thu qu\u1ea3ng c\u00e1o c\u1ee7a g\u00e3 kh\u1ed5ng l\u1ed3 truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i gi\u1ea3m 10 t\u1ef7 USD m\u1ed7i n\u0103m. Tuy nhi\u00ean, theo Wall Street Journal, t\u1eeb 2016 &#8211; 2018, Apple \u0111\u00e3 hai l\u1ea7n \u0111\u1ec1 ngh\u1ecb Facebook ki\u1ebfm ti\u1ec1n t\u1eeb c\u00e1c d\u1ef1 \u00e1n h\u1ee3p t\u00e1c v\u00e0 chia s\u1ebb doanh thu, nh\u01b0ng Facebook \u0111\u00e3 t\u1eeb ch\u1ed1i th\u1eb3ng th\u1eebng.<\/p>\n<h2>\u0110\u1ec1 ngh\u1ecb c\u1ee7a Apple ra sao?<\/h2>\n<p>C\u1ee5 th\u1ec3, theo \u0111\u1ec1 ngh\u1ecb, Apple s\u1ebd thu ti\u1ec1n hoa h\u1ed3ng ti\u00eau chu\u1ea9n t\u1eeb 15% \u0111\u1ebfn 30% tr\u00ean phi\u00ean b\u1ea3n Facebook \u0111\u1eb7c bi\u1ec7t kh\u00f4ng c\u00f3 qu\u1ea3ng c\u00e1o \u0111\u01b0\u1ee3c t\u1ea3i xu\u1ed1ng th\u00f4ng qua App Store. Apple l\u1eadp lu\u1eadn r\u1eb1ng ch\u1ee9c n\u0103ng \u0111\u0103ng b\u00e0i Boost Post c\u1ee7a Facebook, cho ph\u00e9p qu\u1ea3ng b\u00e1 b\u00e0i \u0111\u0103ng \u0111\u1ebfn nhi\u1ec1u ng\u01b0\u1eddi xem h\u01a1n, t\u1ea1o ra l\u00e0 doanh thu trong \u1ee9ng d\u1ee5ng, \u0111\u00e1ng l\u1ebd ph\u1ea3i \u0111\u01b0\u1ee3c coi l\u00e0 ph\u00ed mua h\u00e0ng v\u00e0 do \u0111\u00f3 ph\u1ea3i ch\u1ecbu 30% hoa h\u1ed3ng c\u1ee7a Apple.<\/p>\n<p>Trong m\u1ed9t tuy\u00ean b\u1ed1, ng\u01b0\u1eddi ph\u00e1t ng\u00f4n c\u1ee7a Apple n\u00f3i r\u1eb1ng c\u00f4ng ty th\u01b0\u1eddng xuy\u00ean g\u1eb7p g\u1ee1 c\u00e1c nh\u00e0 ph\u00e1t tri\u1ec3n \u1edf m\u1ecdi quy m\u00f4 \u0111\u1ec3 th\u1ea3o lu\u1eadn v\u1ec1 c\u00e1c v\u1ea5n \u0111\u1ec1 kinh doanh, v\u00e0 h\u1ecd c\u0169ng x\u00e1c nh\u1eadn kh\u00f4ng c\u00f3 m\u1ed1i li\u00ean h\u1ec7 n\u00e0o gi\u1eefa b\u1ea5t k\u1ef3 cu\u1ed9c th\u1ea3o lu\u1eadn n\u00e0o v\u1ec1 quan h\u1ec7 \u0111\u1ed1i t\u00e1c v\u00e0 nh\u1eefng thay \u0111\u1ed5i theo d\u00f5i qu\u1ea3ng c\u00e1o \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n sau \u0111\u00f3. C\u00f2n Meta kh\u1eb3ng \u0111\u1ecbnh nh\u1eefng thay \u0111\u1ed5i v\u1ec1 quy\u1ec1n ri\u00eang t\u01b0 ng\u01b0\u1eddi d\u00f9ng c\u1ee7a h\u1ecd kh\u00f4ng h\u1ec1 b\u1ecb c\u00e1c c\u00f4ng ty kh\u00e1c chi ph\u1ed1i.<\/p>\n<figure id=\"attachment_178133\" aria-describedby=\"caption-attachment-178133\" style=\"width: 1400px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-178133 size-full\" src=\"http:\/\/hoanghamobile.com\/tin-tuc\/wp-content\/uploads\/2022\/08\/apple-va-facebook-tung-suyt-bat-tay-hop-tac-nhu-anh-em-cot-cheo-2.webp\" alt=\"apple-va-facebook-tung-suyt-bat-tay-hop-tac-nhu-anh-em-cot-cheo-2\" width=\"1400\" height=\"678\" srcset=\"https:\/\/hoanghamobile.com\/tin-tuc\/wp-content\/uploads\/2022\/08\/apple-va-facebook-tung-suyt-bat-tay-hop-tac-nhu-anh-em-cot-cheo-2.webp 1400w, https:\/\/hoanghamobile.com\/tin-tuc\/wp-content\/uploads\/2022\/08\/apple-va-facebook-tung-suyt-bat-tay-hop-tac-nhu-anh-em-cot-cheo-2-300x145.webp 300w, https:\/\/hoanghamobile.com\/tin-tuc\/wp-content\/uploads\/2022\/08\/apple-va-facebook-tung-suyt-bat-tay-hop-tac-nhu-anh-em-cot-cheo-2-1024x496.webp 1024w, https:\/\/hoanghamobile.com\/tin-tuc\/wp-content\/uploads\/2022\/08\/apple-va-facebook-tung-suyt-bat-tay-hop-tac-nhu-anh-em-cot-cheo-2-768x372.webp 768w, https:\/\/hoanghamobile.com\/tin-tuc\/wp-content\/uploads\/2022\/08\/apple-va-facebook-tung-suyt-bat-tay-hop-tac-nhu-anh-em-cot-cheo-2-696x337.webp 696w, https:\/\/hoanghamobile.com\/tin-tuc\/wp-content\/uploads\/2022\/08\/apple-va-facebook-tung-suyt-bat-tay-hop-tac-nhu-anh-em-cot-cheo-2-1068x517.webp 1068w, https:\/\/hoanghamobile.com\/tin-tuc\/wp-content\/uploads\/2022\/08\/apple-va-facebook-tung-suyt-bat-tay-hop-tac-nhu-anh-em-cot-cheo-2-867x420.webp 867w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" \/><figcaption id=\"caption-attachment-178133\" class=\"wp-caption-text\">ATT c\u1ee7a Apple khi\u1ebfn qu\u1ea3ng c\u00e1o c\u1ee7a Facebook b\u1ecb \u1ea3nh h\u01b0\u1edfng<\/figcaption><\/figure>\n<p>V\u00e0 v\u00ec \u0111\u1ec1 ngh\u1ecb h\u1ee3p t\u00e1c n\u00e0y kh\u00f4ng \u0111i \u0111\u1ebfn \u0111\u00e2u, n\u00ean &#8220;t\u00ecnh c\u1ea3m&#8221; gi\u1eefa Facebook v\u00e0 Apple d\u00f9 &#8220;ng\u1ecdt ng\u00e0o \u0111\u1ebfn m\u1ea5y c\u0169ng tan th\u00e0nh m\u00e2y&#8221;. Vi\u1ec7c c\u00f4ng b\u1ed1 t\u00ednh n\u0103ng App Tracking Transparency (ATT) v\u00e0o n\u0103m 2020 \u0111\u00e3 khi\u1ebfn c\u00e1c h\u00e3ng c\u00f4ng ngh\u1ec7 nh\u01b0 Facebook, Twitter, Snap v\u00e0 YouTube m\u1ea5t 17.8 t\u1ef7 USD doanh thu t\u1eeb qu\u1ea3ng c\u00e1o.<\/p>\n<p>Th\u00f4ng tin tr\u00ean \u0111\u1ec1u \u0111\u01b0\u1ee3c Ho\u00e0ng H\u00e0 Mobile t\u1ed5ng h\u1ee3p. \u0110\u1eebng qu\u00ean theo d\u00f5i\u00a0<a href=\"http:\/\/hoanghamobile.com\/tin-tuc\/\">Ho\u00e0ng H\u00e0 Mobile<\/a>\u00a0\u0111\u1ec3 c\u1eadp nh\u1eadt c\u00e1c tin t\u1ee9c c\u00f4ng ngh\u1ec7 m\u1edbi nh\u1ea5t nh\u00e9!<\/p>\n<blockquote class=\"td_pull_quote td_pull_center\"><p>Tham gia\u00a0<a href=\"https:\/\/www.facebook.com\/groups\/hoanghamobilegroup\/\">Ho\u00e0ng H\u00e0 Mobile\u00a0Group<\/a>\u00a0\u0111\u1ec3 c\u1eadp nh\u1eadt nh\u1eefng ch\u01b0\u01a1ng tr\u00ecnh v\u00e0 \u01b0u \u0111\u00e3i s\u1edbm nh\u1ea5t<\/p><\/blockquote>\n<p><strong>\u00a0Xem th\u00eam<\/strong>:\u00a0Apple s\u1ebd ng\u1eebng s\u1ea3n xu\u1ea5t iPhone mini m\u1edbi?!<\/p>\n<p><iframe title=\"Apple s\u1ebd ng\u1eebng s\u1ea3n xu\u1ea5t iPhone mini m\u1edbi?!\" src=\"https:\/\/www.youtube.com\/embed\/mtV_NbVy3No?feature=oembed\" width=\"100%\" height=\"392\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe><\/p>\n<p><strong>C\u00f9ng\u00a0<a href=\"https:\/\/bit.ly\/SubscribeHHChannel\">Follow k\u00eanh Youtube<\/a>\u00a0c\u1ee7a Ho\u00e0ng H\u00e0 Mobile \u0111\u1ec3 c\u1eadp nh\u1eadt nh\u1eefng tin t\u1ee9c m\u1edbi nh\u1ea5t, sinh \u0111\u1ed9ng nh\u1ea5t nh\u00e9!<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apple v\u00e0 Facebook t\u01b0\u1edfng ch\u1eebng \u0111\u00e3 c\u00f3 th\u1ec3 h\u00f2a ho\u00e3n v\u1edbi m\u1ed9t th\u1ecfa thu\u1eadn \u0103n chia l\u1ee3i nhu\u1eadn qu\u1ea3ng c\u00e1o c\u1ee7a Facebook, nh\u01b0ng m\u1ea1ng x\u00e3 h\u1ed9i n\u00e0y \u0111\u00e3 t\u1eeb ch\u1ed1i. Apple v\u00e0 Facebook t\u1eebng su\u00fdt h\u1ee3p t\u00e1c Facebook v\u1eabn lu\u00f4n c\u00f3 &#8220;th\u00e2m th\u00f9&#8221; v\u1edbi Apple k\u1ec3 t\u1eeb khi &#8220;T\u00e1o khuy\u1ebft&#8221; gi\u1edbi thi\u1ec7u t\u00ednh n\u0103ng App [&hellip;]<\/p>\n","protected":false},"author":48,"featured_media":178163,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15,14,17450,7],"tags":[],"class_list":["post-178116","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-cong-nghe","category-tin-hot","category-tin-nhanh-trong-ngay","category-tin-tuc-cong-nghe"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Apple v\u00e0 Facebook t\u1eebng su\u00fdt b\u1eaft tay h\u1ee3p t\u00e1c nh\u01b0 &quot;anh em c\u1ed9t ch\u00e8o&quot; - Tin t\u1ee9c c\u00f4ng ngh\u1ec7 - 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